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Customer Success

impact of social media on business

Recognizing Business Impact with Social Media

At TrackMaven, we love our customers, and we love helping them be successful. Every once in a while, we see them do something so special that we have to recognize it. There is still way too much debate about the impact of social media on business outcomes, which is why this story is particularly exciting Read more …

customer success

The Link Between Customer Success, Retention, and Upsells

It’s no secret that customer retention is extremely important to a business. Customer retention is much more than a rate to strive towards, it’s a reflection of your success to meet the needs and desires of the most important people in your world — your customers! The benefits that brands reap from developing and keeping Read more …

3 Maven Approved Customer Success Scenarios

Here at TrackMaven we put a lot of pride in our effort to walk away from each customer success scenario knowing that we tried to not only find a solution to a problem but that we also actively added some sort of business value to the interaction. We know that the ability to go above and beyond for each customer brings about the opportunity to not only leave our customers with smiles on their faces and warmth in their hearts but also the chance to develop customer champions. This opportunity to develop long-lasting relationships is something that our whole company values from the top down. Read more …

Tailgating: Hands with Football Items

3 Ways Marketing Influences Customer Champions

With the rise of the Internet, came the exponential rise in the amount of information we have access to. This has been a tremendous boom for humanity and has completely flipped countless traditional ideas, paradigms, and thought processes. In particular, this age of information freedom has circumvented traditional buying methodology by taking it out of Read more …

customerchampions

Creating Customer Champions: 3 More Steps Approved By Dale Carnegie and Backed By Science

This post marks the 2nd of many where we will break down customer success best practices into actionable scenarios and takeaways that even Dale Carnegie would approve of creating customer champions. When dealing with people, remember you are not dealing with creatures of logic, but creatures of emotion. It is this insight from Mr. Carnegie Read more …

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