Before moving into my apartment in DC, it never crossed my mind that I needed a toolbox. I thought I could get away with just a tape measure and a hammer; yet, that all changed when I needed some pictures to go up along with a hook to hang up some clothes. This will go [...]
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Category Archive Content Marketing
If there was a slightly underrated social media tool that every marketer should use it would be Slideshare. It’s not exactly top of mind for me; however, I’ve been making a better effort to make sure I’m checking it daily past my typical site visits. Slideshare, as many marketers have pointed out, is a hugely [...]
Recently, I read a piece from a fellow Patriot from my alma mater, George Mason University. Kevin Loker wrote about Twitter Favoriting, a subject that has peaked my interests for a while. He spoke of it from a journalistic view; however, I think favoriting holds some benefit to marketers. In comparison to a reply or [...]
They’ve chosen the destination of their choice, submitted their boarding pass and are ready to take this content flight with you. They picked your “airline,” clicked your title, and now its up to you to fly them smoothly through a painless trip with the content you guide them through. You aren’t the flight attendant feeding [...]