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Posts tagged “Spam”

Spam

Spam is when messages are sent to a large amount of recipients regardless of the messages’ level of relevance or appropriateness for the recipients. It is most common with email, where companies gather big email contact lists and indiscriminately send messages or advertisements to all contacts on the list. Interestingly enough, this term received its Read more …

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Viagra & Nigerian Princes: 5 Steps to Spam-Proofing Your Email

Spam filters are our inbox guard dogs, and unless you are truly intrigued by the promise of “1,875,493 million dollars wired to your account NOW!,” you’re probably glad they exist. But unfortunately for marketers, many perfectly innocent email campaigns get snagged in spam filters’ jaws. According to MailChimp, even the cleanest campaigns can expect to Read more …