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Posts tagged “voice”

Voice

Voice is defined as an individual’s style of writing. A voice can also be used to describe a company or brand’s messaging and overall tone of writing. It is often marketing’s job to convey the brand’s voice across all campaigns and materials. Why does TrackMaven think Voice is important? This is what differentiates your content Read more …

Branding Strategy: 3 Steps to Identify Your Brand Voice

Recently at TrackMaven, we are revamping some things that have required a clear definition of our voice and as we’ve identified some of the pain points, we realized some of the things we’ve been doing haven’t included it. We were going through some type of identity crisis; however, knowing what our voice is helped reign Read more …

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