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How to Unlock ROI with Social Attribution
As marketing teams claim ownership of business outcomes, the value of social media and content marketing is under scrutiny.
It’s not enough to prove engagement at the top of the funnel. CMOs and their teams need to justify the value of social media with clear ROI.
In this webinar, TrackMaven’s Director of Content Marketing, Kara Burney, will explain how to combine social metrics with Google Analytics data to prove the impact of social media and content distribution.
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Kara Burney
Director of Content Marketing