VIRTUAL TRAINING

The Facebook Algorithm Change:
What You Need to Know

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Join us on February 14, 2018 at 2pm ET

No, it was not just a bad dream. On January 11th, Facebook announced sweeping changes to its News Feed algorithm.

The changes throw down a gauntlet to brand marketers: Figure out how to spark meaningful conversation or kiss your organic reach goodbye.

So how should brands react? Is it still worth investing in Facebook? And is it actually all bad news?

We’ve got the answers. Join this session to learn:

  • The major repercussions from the 2018 Facebook algorithm change;
  • How to communicate about and track the impact with your team and stakeholders; and
  • What you can do to minimize blowback (and even capitalize on the changes!).

This session will be recorded. If you won't be able to attend the live session, please register to receive the recording.

Northwestern University

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