Menu
Competitive Intelligence Blog Real-Time Marketing Intelligence to help every marketer stay ahead of the pack

Competitive Positioning

How to Use Competitors' Blog Posts for Your Marketing Advantage

It was drilled into my head not to copy, cheat or plagiarize. In college, I was a History major and was constantly told that if I didn’t cite sources or give credit to where credit is due that I would be immediately sent to the Honor Committee. Much of that obviously still reigns true, except Read more …

3 Tricks To Competitively Position Your Brand on Twitter

Coming in with over 400 million users and so many tweets sent out through the day, it’s almost become a standard across all industries to be on Twitter. Whether you are a B2B, B2C, SMB or large enterprise, many of your customers and potential opportunities reside on Twitter. And if your customers and potential opportunities Read more …

Competing Buyer Personas with a Free Template

At around 5 years old, I had a pretty firm understanding of how to ask things from my parents. I knew that my mom would immediately say yes for some things and a straight no for others; and vice versa for my dad. For instance, if I wanted some type of candy I knew my Read more …

The Secrets of Competitive Twitter Ad Targeting

“You’ll run through your Twitter Ad money really quickly.” The almost ominous words that were spoken to me by Trevor from SocialTables over coffee a couple of months ago about Twitter Ads. And boy, was he right. During my first campaigns with Twitter Ads, I saw a ton of engagements and then I also ran Read more …

Competitive Analysis: Free Twitter Analytics Spreadsheet

Sometimes I like to reminisce about the days where I just didn’t understand the basics of Twitter. I was dumbfounded over the 140 character limit, thought the hashtag was a pound sign, and the only other time I used “@” was before the domain of someone’s email. Actually, now I’m laughing at my Twitter immaturity because looking Read more …

WHO DO YOU WANT TO TRACK?

Give us a few and Maven can start digging!